What we like:-Wildwest although relatively new produces
sites with original material, aimed at the more extreme end of the market but its still excellent
quality. There is plenty of high quality content that can be used for promotion and their hosted
galleries are good. They use NATS to track the activity and cascade the billing so you get a
better conversion ratio and more money! NATS is a bit weaker than CCBill in tracking signup details
so its harder to know exactly who signed up for what option particularly if the sponsor has many
different prices/periods.
What don’t we like: They have just added epassport which
is our preferred payment mechanism so we can't critise them for that. The sites are not
updated every day so retention rates may suffer but its too early to see any patterns.. Conversion
ratios are not as good as many of our sponsors but that may be a traffic type issue.
Summary:- Well presented hard core sites, prompt payment and good support mean
we are happy to recommend Wild West Cash as a sponsor if the sites fit your target surfers.